Brand Identity - Branding Guidelines

A corporate or institutional identity system without guidelines to steer and govern its use is of little value and can endanger your organization’s prominence. Lipic’s will create a detailed branding guide for you that  outlines all aspects of your logo’s appropriate use. The guide includes acceptable alternate versions of the logo, the minimum sizes allowed to retain legibility, the primary color palette, any typography associated with the logo, alternate color variations, background usage, logo misuses and restrictions and other rules. The logo guide is created in collaboration with the client and reflects all client preferences.